Archive for November, 2009

Nov 30, 2009 Posted in: inspiration | Comments (2) >
The value of experience

It’s probably not a true story, but this Picasso parable is a great reminder of the value of experience.

In any field.

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Nov 30, 2009 Posted in: showcase | No Comments >
ADMA Tarot Cards

Client: ADMA

Product: Guru Breakfast Series (Tarot Cards)

Medium: Direct Mail

Nov 29, 2009 Posted in: showcase | No Comments >
Australia Post Focus Campaign

Client: Australia Post Mail Marketing

Product: Acquisition Mail Launch Campaign

Medium: Direct Mail

To launch Australia Post’s Acquisition Mail service, we created an interactive pack that used cellophane covered glasses to demonstrate how this service can strip out existing customers from an unaddressed mailing. This piece was a 2009 ADMA finalist.

Nov 28, 2009 Posted in: news | No Comments >
We made the finals

We were pleased to hear that two of our mail packs were finalists in the 2009 ADMA Awards.

Our two finalists were our National Pharmacies ‘Gift Pack’ – which encouraged members to pop in store and spend a that little extra…

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And our Australia Post ‘Focus Pack’ which launched their Acquisition Mail service last year.

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Thanks – and congratulations – to both clients.

Nov 18, 2009 Posted in: news, people | No Comments >
CUBED hires CDs

Not Compact Discs, but Creative Directors. Two of them.

Dave Scott and Kate Lightfoot joined us this August as part of our ongoing strategy to become a bigger, stronger agency.

B&T

Nov 18, 2009 Posted in: showcase | No Comments >
Collingwood FC
Guernsey

Client: Collingwood Football Club

Product: Membership

Medium: Direct Mail

Nov 17, 2009 Posted in: showcase | No Comments >
Jetstar Christmas Viral Campaign

Client: Jetstar Airways

Product: Christmas Gift Voucher Microsite

Medium: Online

Nov 16, 2009 Posted in: showcase | No Comments >
Jetstar Christmas eDM

Client: Jetstar Airways

Product: Christmas Voucher Gift eDM

Medium: Online

Nov 14, 2009 Posted in: showcase | No Comments >
Plan Viral

Client: Plan

Product: Viral Online Acquisition Campaign

Medium: Online

Nov 13, 2009 Posted in: showcase | No Comments >
V/Line Train Travel to Cultural Destinations

Client: V/Line

Product: Train Travel to Cultural Destinations

Medium: Direct Mail

To increase the outbound use of V/Line, a direct mail pack was created showcase some of regional Victoria’s best art and cultural events.